Life at USC

Major Spotlight: Public Relations

Everything you need to know about
Public Relations at the University of South Carolina

Why Public Relations? 

As a public relations major, you’ll develop strong writing and account management skills through interactive classes and extensive writing assignments. You’ll learn how to create campaigns, write press releases and manage events as you develop your public relations acumen. Public Relations graduates from the University of South Carolina (USC) deliver strong messages. They speak for government agencies, politicians and powerful businesses. They host great fundraisers, manage social media and give voice to countless charities. Want to see where they’ve gone? Find out below!


A moment in the spotlight:

USC PR student interns at New York Fashion Week

The road less traveled: 

USC graduate heads to Cambodia to use his PR degree in a less “corporate” setting

Finding your voice: 

USC graduate finds his voice as an entertainment staff writer for Glamour 


Resume Building Experience Before Graduation

As a senior public relations major at USC, you will develop a public relations campaign for a real client which will then become part of your portfolio. That means you’ll graduate with actual experience, putting you ahead of the pack.

The Difference at South Carolina: 
Looking to get a jump start before your senior year? As a public relations major at USC, you’ll work collaboratively with your classmates and have the opportunity to participate in activities like The Carolina Agency—USC’s student-run advertising and public relations agency. This full-service agency at the University of South Carolina is a national affiliate of the Public Relations Student Society of America (PRSSA).  By participating in the student-run agency, students learn to provide innovative solutions to common communication issues presented by real clients across the southeastern United States.

What does this mean for you? “Real work, for real clients.” All before you graduate.


Did You Know?  

Did you know that The Carolina Agency competes with professional public relations and advertising agencies for awards…and wins?!



Career Paths for Public Relations Majors  

As a major in public relations, you can prepare for a career in:

  • Corporate relations
  • Institutional relations
  • Nonprofit organizations
  • Internal communications
  • External communications
  • And more!

Are you an international student interested in studying public relations at the University of South Carolina? Learn more about applying through our International Accelerator Program by clicking below!

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